Iero is a premium Men's skincare brand. They approached us for a rebranding and they were also looking for a website to sell their products. They were looking for a very minimal website with just a few brand colors but with elements which added an extra flair. We started with a low fidelity design to justify all different sections on the website. The low fidelity design was converted to a high fidelity with some brand elements and images. The result was a planned design language which worked wonderfully well and improved their visit rate. All the things they wanted to display was compactly placed within one page.